ActiveCampaign (Sales CRM) pricing
Marketing automation with a sales CRM add-on · ActiveCampaign · snapshot captured June 2026
ActiveCampaign (Sales CRM) uses contact-tiered base plan + per-seat add-ons + crm/pipelines add-on. Its most-popular tier is Plus (1,000 contacts) at $49/seat/mo billed annually; the cheapest paid tier is $15/seat/mo. No free plan; free trial only. Minimum seats: each plan includes a fixed number of seats (1 starter/plus, 3 pro, 5 enterprise); extra seats are an add-on. Snapshot June 2026 - vendors change pricing; verify on the vendor's pricing page before relying on these figures.
Source: ActiveCampaign pricing. Data as of June 2026.
ActiveCampaign (Sales CRM) pricing tiers
| Tier | Annual ($/seat/mo) | Monthly ($/seat/mo) | Key inclusions |
|---|---|---|---|
| Starter (1k contacts) | $15/seat/mo | $19/seat/mo | Email marketing + automation; 1 seat included. |
| Plus (1k contacts) | $49/seat/mo | $61/seat/mo | Automation, landing pages, 1 seat; CRM is an add-on. |
| Pro (1k contacts) | $79/seat/mo | $99/seat/mo | Advanced automation, 3 seats included. |
| Enterprise (1k contacts) | $145/seat/mo | — | Top automation, 5 seats included, advanced support. |
| Sales Engagement / Pipelines add-on | Custom | — | ActiveCampaign's sales CRM, automation and AI deal analysis. |
Source: ActiveCampaign pricing. "—" in the monthly column means no separate monthly price is published (often annual-only). "Custom" means contact-sales (we never invent those numbers).
Custom / contact-sales tiers: Sales Engagement / Pipelines add-on — priced by quote, so no per-seat figure is shown.
ActiveCampaign (Sales CRM) at a glance
| Cost factor | ActiveCampaign (Sales CRM) |
|---|---|
| Vendor | ActiveCampaign |
| Category | Marketing automation with a sales CRM add-on |
| Pricing model | Contact-tiered base plan + per-seat add-ons + CRM/Pipelines add-on |
| Most-popular tier | Plus (1,000 contacts) ($49/seat/mo) |
| Cheapest paid tier | $15/seat/mo |
| Free option | No free plan; free trial only. |
| Minimum seats | Each plan includes a fixed number of seats (1 Starter/Plus, 3 Pro, 5 Enterprise); extra seats are an add-on. |
| Billing | Base plan prices are for 1,000 contacts; monthly billing runs ~25% higher than annual. Sales CRM functionality is a paid add-on. |
| Best for | Teams that lead with email/marketing automation and want a sales pipeline bolted on. |
Source: ActiveCampaign pricing page. Data as of June 2026.
Pricing pros & cons
Where ActiveCampaign is good value
- Best-in-class email/marketing automation
- Sales CRM ties tightly to marketing data
- Generous seat allocations on higher base plans
Watch-outs
- Priced by contacts + seats + add-ons, not a clean per-seat CRM
- Sales CRM is an extra add-on cost
- Real total runs 30-50% above the headline base price
Accuracy note: ActiveCampaign is primarily contact-priced marketing automation; its sales CRM is an add-on (Pipelines ~$68/mo, full Sales Engagement ~$111/mo). The per-seat figure shown ($12/extra seat) is the seat add-on. Verify on activecampaign.com/pricing.
ActiveCampaign (Sales CRM) vs other CRMs
How ActiveCampaign (Sales CRM) compares with other CRMs on per-seat price:
| CRM | Cheapest paid tier | Most-popular tier | Free tier? |
|---|---|---|---|
| ActiveCampaign (Sales CRM) (this CRM) | $15/seat/mo | Plus (1,000 contacts) ($49/seat/mo) | No |
| HubSpot Sales Hub | $15/seat/mo | Sales Hub Professional ($100/seat/mo) | Yes |
| Salesforce Sales Cloud | $25/seat/mo | Sales Cloud Enterprise ($175/seat/mo) | Yes |
| Zoho CRM | $14/seat/mo | Professional ($23/seat/mo) | Yes |
| Pipedrive | $14/seat/mo | Advanced ($29/seat/mo) | No |
| monday CRM | $12/seat/mo | Standard CRM ($17/seat/mo) | No |
Frequently asked questions
How much does ActiveCampaign (Sales CRM) cost per user?
ActiveCampaign (Sales CRM) uses contact-tiered base plan + per-seat add-ons + crm/pipelines add-on. Its most-popular tier is Plus (1,000 contacts) at $49/seat/mo billed annually. The cheapest paid tier is $15/seat/mo. snapshot captured June 2026 - verify on the vendor's pricing page.
Does ActiveCampaign (Sales CRM) have a free CRM tier?
No. No free plan; free trial only.
What is the minimum number of seats for ActiveCampaign (Sales CRM)?
Each plan includes a fixed number of seats (1 Starter/Plus, 3 Pro, 5 Enterprise); extra seats are an add-on.
Is ActiveCampaign (Sales CRM) cheaper billed annually or monthly?
Base plan prices are for 1,000 contacts; monthly billing runs ~25% higher than annual. Sales CRM functionality is a paid add-on. Snapshot June 2026 - vendors change pricing; verify on the vendor's pricing page before relying on these figures.
What should I watch for in ActiveCampaign (Sales CRM) pricing?
Watch-outs: Priced by contacts + seats + add-ons, not a clean per-seat CRM; Sales CRM is an extra add-on cost; Real total runs 30-50% above the headline base price. ActiveCampaign is primarily contact-priced marketing automation; its sales CRM is an add-on (Pipelines ~$68/mo, full Sales Engagement ~$111/mo). The per-seat figure shown ($12/extra seat) is the seat add-on. Verify on activecampaign.com/pricing.
Keep exploring
Source & accuracy
Figures are a dated snapshot from ActiveCampaign's pricing page (snapshot captured June 2026). CRM pricing changes frequently and varies by region, contract length, add-ons and negotiated discounts — verify current prices on the vendor's page before purchasing. This is an informational comparison, not a quote. See our methodology and disclaimer.
Last updated: 2026-06-22